Ellis Island Corporate Event Spotlight: Amway China

Photo by Nadine Froger Photography

Ellis Island frequently hosts large corporate events, and in April of this year, we welcomed the VIPs of Amway China for a very special celebration of the company’s top performing employees in a lavish, luxury event for over 1,600 guests.
The event design team shared with us some amazing details of this unforgettable corporate event on Ellis Island:
As always, Amway China insisted on presenting their guests with an iconic experience they would not be able to access on their own. Amway events tend to take place in locations of historic significance and iconic importance. Events have to connect and honor in theme the Chinese culture and the history of the location.
Amway China flew their 1,600 top-selling representatives to New York City for a 3-day business meeting. The group traveled in two waves, for business meetings and special NYC experiences, and only once did ALL 1,600 guests come together in the same place at the same time: on the evening of April 15th for a reception, gala evening and pop concert on Liberty and Ellis Island.
Quite fittingly for our location as an historic landmark and tying into the Amway corporate goal structure, this event was titled “Follow Your Dream”.
“The Statue of Liberty and Ellis Island – our iconic monuments to the immigrant’s arrival in the USA and the beginning of the American Dream – gave us the opportunity to let our guests experience the beginning of their own American Dream, achieved by their association with Am(erican)way,” says Marion Renk-Rosenthal, Public Relations for Event Works, www.eventworks.com.

The evening started at Battery Park where guests gained chartered ferries to transition to Liberty Island for a cocktail reception. As they passed the Statue of Liberty, a fireboat water cannon shot red-white-blue fountains into the air.
Ferries shuttled guests from the reception to dinner and concert at the Ellis Island Museum.

Photp by Nadine Froger Photography

 

Photo by Nadine Froger Photography

“We surrounded guests with iconic walking characters from the moment they got off the ferry. Athletes, walking Empire State and Chrysler Buildings, a living Lady Liberty, Broadway showgirls, Uncle Sam stilt walkers and “President Obama” with Secret Service personnel greeted arriving guests.”

Photo by Steve Elkins

 

Photo by Nadine Froger Photography

Dinner took place on two levels at the museum: the Baggage Room and the Registry Room.

Photo by Nadine Froger Photography

 

Photo by Nadine Froger Photography

The event organizers paid extra attention to the Chinese tradition of honoring the highest performers by incorporating special recognition for the Very Very Important Persons.
“We started by designing the timetable with VIPs in mind. Special consideration in ferry assignment, timed to line up perfectly with the fireboat water fountain display, and access to special treats during the cocktail reception had to be considered and planned. Very VIPs were provided with a separate, upgraded tent for the cocktail reception. We also stanchioned off a VIP Photo area centered in front of the Statue of Liberty.”
“They received preferential treatment in the transfers to Ellis Island. We designed blue prints with special, short entrance routes in the dining rooms for their arrivals. VVIPs enter the dinner last, once the regular guests were seated. We created red carpet walks down the center of the two rooms and added red carpet risers in the centers so that the regular guests could take great photos of the VVIPs. This worked out beautifully as all regular guests lined the red carpets and surrounded the risers to snap shots like photographers at the Oscars. The rooms lit up with flash photography and iPad screens. Our VVIPs posed dutifully, smiling and waving.”
The Amway China corporate group also had 33 guests who received special birthday honors, and the event organizers celebrated them by having a Gospel choir serenade them by singing “Happy Birthday”. “Our Color Guard and Amway staff then paraded in with custom designed, Lady Liberty cakes.”

Photo by Nadine Froger Photography

 

Photo by Nadine Froger Photography

The evening culminated with a customized fireworks display in New York Harbor followed by the pop concert. Despite a winter storm, temperatures sinking to 33 degrees, sleet and hail, all guests ventured outside to cheer the rousing fireworks finale!
VVIPs were invited to exit dinner first, regular guests followed and all enjoyed a custom designed display that included a 7 color rainbow, symbol of wealth and worldliness in China and used as a backdrop by Amway in recruitment presentations throughout the country. The fireworks display culminated in the Amway logo.

Photo by Nadine Froger Photography

The Amway China event organizers enacted some technically creative plans for this celebration, including the following: “We custom-programmed a very complicated audio and video system that allowed us to split the signal for time-delayed, separate projection on either floor. We set this up to also be able to switch it to simultaneous projection to both floors as both options were used during the night. We set up multiple, separate audio channels for Chinese and English speaking stage managers and various production departments.”

List of companies involved:
Evelyn Hill, Inc. The Statue of Liberty & Ellis Island,
EventWorks
Fireworks by Grucci (Bellport, NY),
Bestek Lighting and Staging (West Babylon, NY),
Main Attractions Inc. (Edison, NJ),
Zak Events Inc. (Franklin Lakes, NJ),
BKA – Barkley-Kalpak Agency (NY, NY),
Technical Show Management Inc. (Marina del Rey, CA))

A Concert on Liberty Island: A Jack Daniels Special Event

Liberty Island is home to some spectacular corporate parties and weddings, and a few nights ago, we welcomed Jack Daniels to our island for a celebration and concert by Capital Cities.

Corporate parties have long featured concerts by the top names in entertainment, but there’s just something so special about an outdoor concert on Liberty Island or Ellis Island, with the Statue of Liberty looking on, reflecting the fabulous lighting of the concert event. The statue was aglow last night as the Jack Daniels crowd enjoyed the music, the views, and all the stunning details of their big event.

Create a Dramatic Entry at your Ellis Island Wedding or Special Event

How glam is this? Your guests will be wowed at this Harry Potter-esque, magical candlelit entrance to your Ellis Island wedding or special celebration, setting the stage for an unforgettable event before they even get in the door.

Inside, the sea of candles can be arranged as well, since it’s a top wedding trend to coordinate your outdoor décor with your indoor décor elements. We’re welcoming so many wonderful wedding couples, bar and bat mitzvah groups and corporate parties right now, so contact us to start planning your magical party…and perhaps an entrance scene that out-does this one!

Now’s the Time to Book Corporate Holiday Parties at Ellis Island

 

It may be the start of fall, but now is the time to start making plans for your company’s most dazzling holiday party yet! Ellis Island has been home to spectacular parties and galas for some of the country’s top corporations, and for companies that really know how to treat their employees to a well-deserved holiday season celebration in luxury and style. With a sail past the Statue of Liberty as the start of the event.

At Ellis Island, up to 1,200 guests can celebrate in our Great Hall, which means that everyone in the company can attend, and bring a spouse or guest! The days of the whittled-down holiday party, where only employees can attend, are fading away, and there’s no better way to celebrate your company’s thriving this year than a splashy, chic and sophisticated holiday party with an unparalleled view of New York City, fine cuisine, spectacular wine and champagne served at your custom-designed bar, and your company’s logo on full display around your party space.

Contact our event team today and you can secure your holiday party’s home here at our jaw-dropping historic venue, transformed into a winter wonderland of holiday celebration. Cheers!

Ellis Island Wedding and Corporate Events: Fabulous Video Presentations

 

Ellis Island may be an historic venue, but we’re hi-tech all the way — for your wedding or corporate gala video presentations that begin your celebration with a sentimental montage of the bride and groom, or a revved-up, motivational video for your corporate crowd.

Our venue has been transformed by top wedding coordinators and event planners to feature big-screens in the front of the ballroom, over the stage, and along our lofty balconies, giving all of your wedding and corporate guests a perfect view of your video. Wedding entertainers perfect the art of video effects coordinated to their musical performances, and corporate event planners have shown the history and leaders of the host company’s organization.

Our event planning team will work with you and your coordinators to design the perfect big-screen placements around our immense venue, adding a dazzling level of entertainment and inspiration to your Ellis Island special event. Continue reading